Each group, irrespective of its measurement or sector, calls for digital resilience to stop, detect, and reply to occasions that might disrupt the supply of digital experiences and materially hurt enterprise outcomes. It’s not sufficient to be digitally succesful; resilience is about being able to adapt, recuperate, and thrive. That is the place Cisco and Splunk coming collectively shines. Information powers digital resilience, and with Splunk’s information platform integrating into Cisco’s portfolio, this alliance will drive highly effective options for organizations worldwide.
The numbers inform the story: the chance is valued at almost $100 billion, with a projected compound annual development charge (CAGR) of 8-9%. Cisco, Splunk and our companion ecosystem will lead the digital resilience revolution.
On the coronary heart of digital resilience lie three core capabilities:
- Safety: Trendy Safety Operations Facilities (SOCs) must evolve. With the mixed capabilities of Cisco and Splunk, SOCs can entry huge quantities of knowledge to proactively detect threats, examine points and reply shortly. This data-centric method empowers the SOC of the longer term.
- Assurance: Making certain that digital operations carry out optimally and as anticipated is crucial. By leveraging ThousandEyes know-how, Cisco allows seamless end-to-end connectivity throughout cloud, web and enterprise networks to guarantee the supply of purposes and companies.
- Observability: Observability is extra than simply monitoring; it’s about understanding the whole state of a system. By harnessing Splunk’s superior information analytics, Cisco and Splunk will allow groups to diagnose points shortly, detect patterns and reply in real-time.
Companion Summit 2024 Bulletins
Final week, at Companion Summit 2024, we unveiled the brand new Cisco 360 Companion Program—one ecosystem, shared success. The brand new program, launching February 1, 2026, was constructed with enter from companions, clients and trade analysts. The Cisco 360 Companion Program displays international influence, agility, and ease—and it represents our dedication to delivering worth throughout the client lifecycle and profitable as one ecosystem. As we work towards the launch, we plan to combine Splunk Partnerverse, providing you with loads of time to arrange for the transition. We’re not going to hurry this journey, however we’re in no way standing nonetheless.
You’ve a novel likelihood to capitalize on the Cisco and Splunk portfolios to create differentiated options and develop your apply. With the brand new cross-program specializations, additionally introduced at Companion Summit, choose badges earned via the Splunk Partnerverse Program might be acknowledged throughout the Cisco Companion Program as resolution specializations. This protects your investments, strengthens your differentiation, and showcases the worth of Cisco and Splunk’s mixed options. These might be accessible beginning November 20, 2024.
Enablement and acceleration
To help companion success, Cisco is increasing enablement initiatives throughout its options and Splunk’s. These efforts embody:
- Coaching and certifications: Cisco and Splunk have developed bootcamps, trainings, certifications and enablement content material to equip companions with the information and expertise they want throughout the portfolio. By enhancing these pathways, companions achieve a aggressive edge in safety and observability.
- Gross sales Acceleration Workplace: The Gross sales Acceleration Workplace gives companions help for joint buyer engagements, fostering collaboration between Cisco, Splunk and companion gross sales groups. This alignment ensures companions are well-positioned to showcase their worth and ship seamless experiences to their clients.
Increasing market attain with the cross-sell marketing campaign
Cisco and Splunk’s cross-sell marketing campaign is one other key facet of our partnership technique. This marketing campaign entails a listing of accepted accounts eligible for transactions via Cisco’s World Worth Listing (GPL) within the first half of Cisco’s FY25. Companions who meet particular joint necessities can take part on this initiative, accessing a brand new rebate on cross-sell alternatives.
Companions within the cross-sell marketing campaign are inspired to attach with their Cisco or Splunk account managers for help. By collaborating carefully with these groups, companions can construct a tailor-made method to buyer engagement, optimizing their methods to align with cross-sell targets.
Moreover, Cisco’s GPL transactions with channel companions will quickly be accessible via the AWS Market. This inclusion gives companions one other avenue to drive cross-sell alternatives, increasing attain and tapping into Cisco’s established buyer base.
Steps to success for companions
Companions can begin delivering holistic digital resilience outcomes to clients as we speak.
- Construct a apply technique: Companions ought to establish goal clients and segments for observability and safety use instances. By homing in on particular consumer wants, companions can develop options that leverage Cisco and Splunk’s joint capabilities.
- Get specialised: Incomes Splunk badges to achieve cross-program specialization and attending the Cisco 101 and can guarantee companions are ready for the Cisco 360 Companion Program launch.
- Be a part of each applications: Companions ought to signal as much as each the Cisco 360 Companion Program and the Splunk Partnerverse Program, the place loads of sources can be found to begin increasing their capabilities.
A resilient future with Cisco and Splunk
Cisco and Splunk coming collectively isn’t nearly know-how; it’s about empowering organizations to be resilient, adaptable and prepared for regardless of the future holds. For companions, it is a defining second to redefine choices and differentiate themselves within the market. The potential for development, innovation and resilience is boundless.
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