At Efficiency Drone Works (PDW), we’re on the forefront of making customized small unmanned aerial methods (sUAS) for the trendy warfighter. PDW is proudly American owned, with all design, engineering, and manufacturing of our merchandise going down domestically.
Position – Hybrid – Huntsville, AL
We’re looking for an skilled and revolutionary Product Advertising and marketing Supervisor to design and lead go-to-market (GTM) methods for PDW’s cutting-edge drone options for the protection and public security sectors. On this position, you’ll craft compelling advertising and marketing campaigns, content material, and messaging that inform and join with clients, demonstrating the worth of PDW merchandise.
As a part of a dynamic and fast-growing crew, you’ll collaborate with Advertising and marketing, Gross sales, Product, and Engineering groups to ship impactful gross sales instruments and advertising and marketing supplies that place PDW as a market chief. Reporting on to the VP of Advertising and marketing, this position gives the chance to make a significant impression in a high-growth, mission-driven group. The perfect candidate will thrive in an revolutionary, fast-paced surroundings, take initiative, and translate technical data into compelling advertising and marketing deliverables.
Duties
Develop and execute GTM methods, together with new product launches and sustainment campaigns, in collaboration with key stakeholders in Advertising and marketing, Gross sales, Product, and Engineering.
Function liaison between Advertising and marketing and Product, guaranteeing correct and constant messaging throughout all channels.
Develop and execute pricing methods by analyzing market tendencies, buyer insights, and aggressive positioning to maximise income and align product worth with buyer wants.
Oversee the creation of product advertising and marketing supplies, together with conceptual graphics, movies, and displays, to assist Gross sales and buyer engagement efforts.
Collect buyer and aggressive insights to tell product positioning, messaging, and key differentiators.
Help with growth of white papers and proposals, and different technical advertising and marketing content material, together with sourcing and managing inventive belongings (photographs, images, copy).
Attend conferences, commerce reveals, demos as essential to assist Gross sales crew and collect buyer suggestions.
Necessities
5-7 years of expertise in product advertising and marketing or associated discipline.
Confirmed success in creating advertising and marketing methods, executing GTM plans, and collaborating throughout groups.
Sturdy capacity to translate technical ideas into accessible, compelling advertising and marketing content material.
Self-motivated and thrives in fast-paced, start-up surroundings.
B.S. or superior diploma in Advertising and marketing, Communications or associated discipline
Expertise in U.S. authorities, protection or public security sectors.
Data of UAS and drone applied sciences, ideally in protection or public security purposes.
10-15% journey.
ITAR Requirement
In compliance with Worldwide Site visitors Arms Laws (ITAR), candidates have to be U.S. Residents, U.S. Everlasting Residents (Inexperienced Card holders) or people granted asylee/refugee standing as outlined by 8 U.S.C. 1324b(a)(3).
Compensation and Advantages
PDW values our crew, and we provide a compensation bundle reflective of your expertise and capabilities. Advantages embrace:
Complete BCBS medical, dental, and imaginative and prescient protection; 80% sponsored by the corporate.
Protected Harbor 401(Okay) with firm match.
A relaxed work surroundings that encourages individuality and innovation.
Aggressive wage, beneficiant paid break day (PTO), and versatile depart choices.
Dedication to Inclusivity
PDW is an equal alternative employer that upholds all federal and state non-discrimination legal guidelines. We guarantee a good and unbiased analysis for employment for all certified candidates, no matter race, coloration, faith, age, intercourse, sexual orientation, gender identification, nationwide origin, marital standing, medical situation, incapacity, genetic data, veteran standing, or every other attribute protected by regulation.
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