Meet Cloudera’s new Senior Vice President of International Communications, Jess Hohn-Cabana. On this Worker Highlight, we’ll get to know extra about Jess, her new position, and her current award win on the 2024 Ragan High Girls in Communications Awards.
Get to Know Jess: A Seasoned Chief in Tech Communications and Branding
Coming to Cloudera with almost three many years of expertise in tech communications and branding, Jess is a pacesetter and a visionary on all issues storytelling. Jess lately joined the Cloudera workforce after a number of years at Rocket Software program and ASG Applied sciences, the place she led inner and exterior communication methods with a concentrate on PR initiatives, thought management, M&A communications, and government communications. Jess additionally has in depth expertise in model technique, analyst relations, and influencer relations, efficiently constructing consciousness for world bands and creating significant relationships with key audiences.
To delve deeper into Jess’s ideas, experiences, and motivations, let’s flip the highlight onto her with a number of questions and solutions.
What’s one objective you hope to perform in your new position?
At Cloudera, my objective is to rework a nearly unknown firm right into a globally acknowledged model. Enhancing Cloudera’s model repute and visibility requires creating narratives that focus much less on product and have performance to messaging that resonates with our key audiences. This messaging ought to spotlight how we assist giant organizations resolve a number of the most advanced information challenges and strengthen their enterprise operations.
We should additionally place Cloudera as a thought chief in our area. By specializing in thought management and strategic and constant messaging, we cannot solely elevate Cloudera’s repute but in addition affect business conversations, differentiate ourselves from opponents, and in the end contribute to our long-term success.
Why have you ever been drawn towards tech firms all through your profession?
I started my profession at an Promoting and PR company, working with purchasers starting from retail to manufacturing to tech firms. Nevertheless, my journey really took off once I transitioned right into a communications position at a software program firm in Silicon Valley. That is the place I discovered myself captivated by the fast-paced power and the ever-evolving panorama of know-how. I imply, a lot has modified even within the final 12 months with AI, cloud computing, and the metaverse. With a purpose to achieve success in tech communications, you want to have the ability to evolve alongside these adjustments and improvements – one thing that isn’t simply crucial however thrilling. I really feel significantly enthusiastic about becoming a member of Cloudera due to the continual innovation taking place throughout the enterprise to assist our clients resolve their hardest AI and information challenges.
What’s an underrated high quality or talent within the communications area to have? How has that talent helped you?
There are a number of I may record, however I believe a very powerful is the flexibility to actively pay attention. Lively listening entails extra than simply listening to somebody; it entails genuinely striving to grasp the importance and intent behind their phrases. Communication professionals typically spend time doing the talking, however I’ve discovered in my very own profession that being able to really pay attention is vital for efficient communication and forming significant connections. By actively listening, I can tailor communication methods that handle particular wants and necessities, leading to extra fruitful collaborations and profitable outcomes.
You had been lately named a Chief in Ragan Communications’ record of High Girls in Communications for 2024. What does it really feel prefer to be honored alongside different feminine business specialists and visionaries who redefine the way in which communicators join, inform, and innovate?
I do know it might sound cliché, but it surely actually is an honor. I used to be acknowledged alongside some really proficient and unbelievable leaders, business trailblazers, and galvanizing girls. All the honorees have achieved some superb feats all through their careers, whether or not simply beginning out on the earth of communications or business veterans like me. Whereas my title is the one listed, I see it as a workforce win – consultant of all of the clever and dynamic people I’ve had the pleasure of working with – each previous and current.
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