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Friday, November 1, 2024

Amazon’s supercharged Alexa received’t arrive this yr


Within the week’s least stunning information, Amazon’s reinvention of its Alexa voice assistant has reportedly fallen even additional behind. Based on Bloomberg, the launch of a brand new Alexa — billed as a wiser, extra succesful AI-powered voice assistant — has been pushed again. Once more. “An individual accustomed to the matter stated Alexa AI groups had been not too long ago advised that their goal deadline had been moved into 2025,” writes Bloomberg

The revamped voice assistant, first introduced final September, was anticipated to reach this yr, toting ChatGPT-style intelligence and extra pure, conversational interactions. However earlier this summer time, Fortune reported that the brand new Alexa would possibly by no means be prepared. Then, for the primary time in half a decade, fall got here and went with no massive splashy Amazon occasion, and the rumors seemed to be true.

It appears we will’t have a wiser Alexa and a extra succesful Alexa.

As additional proof that the corporate is retrenching, Amazon has minimize off entry to the beta of the brand new Alexa. You used to have the ability to request entry by saying, “Alexa, let’s chat” to an Echo machine. Now, the assistant responds with, “Let’s Chat is now not accessible. For now, you’ll be able to ask me questions or do issues like set a timer, play music, activate a linked mild, and extra.”

Bloomberg’s sources say these beta customers who did get to speak have been unimpressed (I requested entry a number of occasions however with no luck). Responses had been sluggish, sounded stiff, and weren’t “all that helpful,” they stated. Plus, the brand new Alexa messes up sensible house integrations, hallucinates, and apparently tries to point out off. Bloomberg experiences:

One tester says the continued hallucinations aren’t at all times unsuitable, simply uncalled for, as if Alexa is attempting to point out off its newfound prowess. For example, earlier than, should you requested Alexa what halftime present Justin Timberlake and Janet Jackson carried out at, it would say the 2004 Tremendous Bowl. Now, it’s simply as seemingly to provide a long-winded addendum concerning the notorious wardrobe malfunction.

The problem seems to lie in integrating massive language fashions with the command and management technique of right now’s voice assistants. It appears we will’t have a wiser Alexa and a extra succesful Alexa. Based on Bloomberg’s sources, utilizing pre-trained AI fashions permits Alexa to reply extra sophisticated questions however makes it extra more likely to fail at setting a kitchen timer or controlling sensible lights.

Outdated Alexa could have its points, however it could possibly (principally) reliably management my sensible lights. Nobody is asking for a digital assistant they’ll chat with at house, however who received’t get off the sofa to end up the lights. I’ve my husband for that.

Bloomberg experiences that Amazon CEO Andy Jassy has but to convey a compelling imaginative and prescient for an AI-powered Alexa to the corporate. Whereas he’s stated publicly, “We proceed to re-architect the mind of Alexa … ”, there’s been scant details about what an LLM-powered Alexa will deliver to its hundreds of thousands of customers — past having the ability to converse extra naturally. Extra importantly, it appears Amazon has but to show it could possibly do that with out diminishing the options clients use the assistant for each day.

Nobody is asking for a digital assistant they’ll chat with, however who received’t get off the sofa to end up the lights.

Whereas the corporate searches for its imaginative and prescient, Jassy has put in a brand new head of the gadgets and companies division beneath which Alexa falls. Panos Panay has been on the firm for a yr now, and Bloomberg experiences the former head of Microsoft’s Floor division has “introduced a deal with higher-quality design to a bunch adept at utilitarian devices.”

As I wrote this week, Amazon’s prior tact of creating copious quantities of low cost {hardware} on the expense of higher software program is partly why Alexa hasn’t gotten measurably smarter over the past decade. Nonetheless, with higher {hardware} and a deal with constructing on Alexa’s power, fairly than merely turning it right into a chatbot, the corporate may recapture Jeff Bezos’s unique imaginative and prescient of making Star Trek’s “Pc.” However regardless of the plan is for a brand new Alexa, it seems to be prefer it will not be right here anytime quickly.

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