Mike Bruchanski, Chief Product Officer at HiddenLayer, brings over 20 years of expertise in product improvement and engineering to the corporate. In his function, Bruchanski is answerable for shaping HiddenLayer’s product technique, overseeing the event pipeline, and driving innovation to help organizations adopting generative and predictive AI.
HiddenLayer is the main supplier of safety for AI. Its safety platform helps enterprises safeguard the machine studying fashions behind their most necessary merchandise. HiddenLayer is the one firm to supply turnkey safety for AI that doesn’t add pointless complexity to fashions and doesn’t require entry to uncooked knowledge and algorithms. Based by a group with deep roots in safety and ML, HiddenLayer goals to guard enterprise AI from inference, bypass, extraction assaults, and mannequin theft.
You’ve had a powerful profession journey throughout product administration and AI safety. What impressed you to affix HiddenLayer, and the way does this function align together with your private {and professional} targets?
I’ve at all times been drawn to fixing new and complicated issues, significantly the place cutting-edge expertise meets sensible utility. Over the course of my profession, which has spanned aerospace, cybersecurity, and industrial automation, I’ve had the chance to pioneer progressive makes use of of AI and navigate the distinctive challenges that include it.
At HiddenLayer, these two worlds—AI innovation and safety—intersect in a method that’s each essential and thrilling. I acknowledged that AI’s potential is transformative, however its vulnerabilities are sometimes underestimated. At HiddenLayer, I’m in a position to leverage my experience to guard this expertise whereas enabling organizations to deploy it confidently and responsibly. It’s the proper alignment of my technical background and keenness for driving impactful, scalable options.
What are essentially the most important adversarial threats focusing on AI programs right this moment, and the way can organizations proactively mitigate these dangers?
The speedy adoption of AI throughout industries has created new alternatives for cyber threats, very similar to we noticed with the rise of linked units. A few of these threats embrace mannequin theft and inversion assaults, during which attackers extract delicate info or reverse-engineer AI fashions, doubtlessly exposing proprietary knowledge or mental property.
To proactively handle these dangers, organizations must embed safety at each stage of the AI lifecycle. This consists of guaranteeing knowledge integrity, safeguarding fashions in opposition to exploitation, and adopting options that target defending AI programs with out undermining their performance or efficiency. Safety should evolve alongside AI, and proactive measures right this moment are the most effective protection in opposition to tomorrow’s threats.
How does HiddenLayer’s method to AI safety differ from conventional cybersecurity strategies, and why is it significantly efficient for generative AI fashions?
Conventional cybersecurity strategies focus totally on securing networks and endpoints. HiddenLayer, nonetheless, takes a model-centric method, recognizing that AI programs themselves symbolize a singular and useful assault floor. Not like typical approaches, HiddenLayer secures AI fashions instantly, addressing vulnerabilities like mannequin inversion, knowledge poisoning, and adversarial manipulation. This focused safety ensures that the core asset—the AI itself—is safeguarded.
Moreover, HiddenLayer designs options tailor-made to real-world challenges. Our light-weight, non-invasive expertise integrates seamlessly into present workflows, guaranteeing fashions stay protected with out compromising their efficiency. This method is especially efficient for generative AI fashions, which face heightened dangers equivalent to knowledge leakage or unauthorized manipulation. By specializing in the AI itself, HiddenLayer units a brand new normal for securing the way forward for machine studying.
What are the largest challenges organizations face when integrating AI safety into their present cybersecurity infrastructure?
Organizations face a number of important challenges when making an attempt to combine AI safety into their present frameworks. First, many organizations wrestle with a information hole, as understanding the complexities of AI programs and their vulnerabilities requires specialised experience that isn’t at all times out there in-house. Second, there may be typically strain to undertake AI shortly to stay aggressive, however dashing to deploy options with out correct safety measures can result in long-term vulnerabilities. Lastly, balancing the necessity for sturdy safety with sustaining mannequin efficiency is a fragile problem. Organizations should make sure that any safety measures they implement don’t negatively impression the performance or accuracy of their AI programs.
To deal with these challenges, organizations want a mix of schooling, strategic planning, and entry to specialised instruments. HiddenLayer offers options that seamlessly combine safety into the AI lifecycle, enabling organizations to give attention to innovation with out exposing themselves to pointless threat.
How does HiddenLayer guarantee its options stay light-weight and non-invasive whereas offering sturdy safety for AI fashions?
Our design philosophy prioritizes each effectiveness and operational simplicity. HiddenLayer’s options are API-driven, permitting for straightforward integration into present AI workflows with out important disruption. We give attention to monitoring and defending AI fashions in actual time, avoiding alterations to their construction or efficiency.
Moreover, our expertise is designed to be environment friendly and scalable, functioning seamlessly throughout various environments, whether or not on-premises, within the cloud, or in hybrid setups. By adhering to those rules, we make sure that our clients can safeguard their AI programs with out including pointless complexity to their operations.
How does HiddenLayer’s Automated Pink Teaming resolution streamline vulnerability testing for AI programs, and what industries have benefited most from this?
HiddenLayer’s Automated Pink Teaming leverages superior methods to simulate real-world adversarial assaults on AI programs. This permits organizations to:
- Establish vulnerabilities early: By understanding how attackers may goal their fashions, organizations can handle weaknesses earlier than they’re exploited.
- Speed up testing cycles: Automation reduces the time and sources wanted for complete safety assessments.
- Adapt to evolving threats: Our resolution repeatedly updates to account for rising assault vectors.
Industries like finance, healthcare, manufacturing, protection, and demanding infrastructure—the place AI fashions deal with delicate knowledge or drive important operations—have seen the best advantages. These sectors demand sturdy safety with out sacrificing reliability, making HiddenLayer’s method significantly impactful.
As Chief Product Officer, how do you foster a data-driven tradition in your product groups, and the way does that translate to raised safety options for patrons?
At HiddenLayer, our product philosophy is rooted in three pillars:
- End result-oriented improvement: We begin with the top objective in thoughts, guaranteeing that our merchandise ship tangible worth for patrons.
- Knowledge-driven decision-making: Feelings and opinions typically run excessive in startup environments. To chop via the noise, we depend on empirical proof to information our selections, monitoring every thing from product efficiency to market success.
- Holistic pondering: We encourage groups to view the product lifecycle as a system, contemplating every thing from improvement to advertising and marketing and gross sales.
By embedding these rules, we’ve created a tradition that prioritizes relevance, effectiveness, and adaptableness. This not solely improves our product choices however ensures we’re constantly addressing the real-world safety challenges our clients face.
What recommendation would you give organizations hesitant to undertake AI because of safety issues?
For organizations cautious of adopting AI because of safety issues, it’s necessary to take a strategic and measured method. Start by constructing a robust basis of safe knowledge pipelines and sturdy governance practices to make sure knowledge integrity and privateness. Begin small, piloting AI in particular, managed use instances the place it could ship measurable worth with out exposing essential programs. Leverage the experience of trusted companions to deal with AI-specific safety wants and bridge inside information gaps. Lastly, steadiness innovation with warning by thoughtfully deploying AI to reap its advantages whereas managing potential dangers successfully. With the appropriate preparation, organizations can confidently embrace AI with out compromising safety.
How does the latest U.S. Government Order on AI Security and the EU AI Act affect HiddenLayer’s methods and product choices?
Latest laws just like the EU AI Act spotlight the rising emphasis on accountable AI deployment. At HiddenLayer, we’ve got proactively aligned our options to help compliance with these evolving requirements. Our instruments allow organizations to show adherence to AI security necessities via complete monitoring and reporting.
We additionally actively collaborate with regulatory our bodies to form business requirements and handle the distinctive dangers related to AI. By staying forward of regulatory developments, we guarantee our clients can innovate responsibly and stay compliant in an more and more complicated panorama.
What gaps within the present AI safety panorama must be addressed urgently, and the way does HiddenLayer plan to sort out these?
The AI safety panorama faces two pressing gaps. First, AI fashions are useful property that must be shielded from theft, reverse engineering, and manipulation. HiddenLayer is main efforts to safe fashions in opposition to these threats via progressive options. Second, conventional safety instruments are sometimes ill-equipped to deal with AI-specific vulnerabilities, creating a necessity for specialised risk detection capabilities.
To deal with these challenges, HiddenLayer combines cutting-edge analysis with steady product evolution and market schooling. By specializing in mannequin safety and tailor-made risk detection, we purpose to offer organizations with the instruments they should deploy AI securely and confidently.
Thanks for the good interview, readers who want to be taught extra ought to go to HiddenLayer.
