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Thursday, February 6, 2025

ASUS Zenfone 12 Extremely assessment: I actually like this telephone, however you should not purchase it


ASUS was onto an excellent factor with the Zenfone 9 and Zenfone 10. The Taiwanese producer stood out by delivering small telephones with the absolute best {hardware}, they usually have been genuinely gratifying to make use of. Whereas I normally want bigger telephones, I will agree that each the Zenfone 9 and Zenfone 10 provided one thing that was sorely missing.

That is why it was puzzling to see ASUS change tack with final 12 months’s Zenfone 11 Extremely, reverting to a slab of a telephone that was mainly a rebadged model of its gaming machine. The technique did not make a lot sense to me; in selecting to return to an even bigger telephone, the model misplaced the distinctiveness that made earlier fashions notable, and the machine as an entire wasn’t anyplace nearly as good because the Zenfone 10.

Annoyingly, the Zenfone 12 Extremely does not do something to rectify the scenario this 12 months — you get roughly the identical design because the Zenfone 11 Extremely, and barring iterative updates, there is not something new. I used to be holding out on ASUS going again to a smaller design this time round, however that is not the case.

Whereas I nonetheless like the mixture of {hardware} and software program, the Zenfone 12 Extremely simply does not do sufficient to differentiate itself towards Chinese language rivals which have significantly better digital camera techniques, and ASUS’s lackluster software program replace coverage finally makes the machine a non-starter.

ASUS Zenfone 12 Extremely: Pricing and availability

ASUS Zenfone 12 Ultra back view with ASUS logo against broken glass

(Picture credit score: Harish Jonnalagadda / Android Central)

ASUS unveiled the Zenfone 12 Extremely on February 6, and the machine is launching in Taiwan, Hong Kong, and Europe initially. The telephone will likely be offered in a single 16GB/512GB variant exterior Taiwan, and it’ll value €1,099 ($1,141). To incentivize the launch, ASUS is discounting the machine by €100 till February 28, so patrons will have the ability to decide it up at €999 ($1,037).

ASUS does not have particular plans to launch the Zenfone 12 Extremely within the U.S. or U.Ok. in the intervening time, and I will add an replace if that scenario adjustments. It’s doable we would see the machine debut in North America at a later level — that has been the case in earlier years — but it surely is not a given at this level.

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