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Friday, January 10, 2025

Anthony Tobelaim, Co-founder & CPO at Siit – Interview Collection


Anthony Tobelaim is the Co-founder & CPO of Siit. He beforehand labored at Aircall as a Senior Director of Partnership EMEA & APAC.

Siit empowers IT and inner operations groups with a contemporary platform designed to simplify and streamline service administration processes from begin to end. Not like conventional programs that start with kinds or apps, Siit focuses on what issues most: requests. By leveraging AI, the platform presents a conversational, built-in, and automatic strategy to inner service administration, offering superior instruments to reinforce worker experiences whereas decreasing administrative burdens. This progressive strategy modernizes a historically outdated trade, enabling organizations to achieve actionable insights into worker habits, enhance service supply, and drive operational development.

What impressed you to co-found Siit, and the way did your earlier expertise at Aircall form your strategy to constructing this AI-powered service desk platform?

Our time at Aircall offered useful insights into the dynamic wants of right this moment’s companies. As a workforce—Chalom, Dimitri, and I— constantly encountered the identical challenges with conventional IT service desks: they’re usually rigid, overly complicated, and misaligned with the workflows of contemporary groups. Experiencing these ache factors firsthand, we noticed a chance to reimagine the established order. That’s how Siit was born. We got down to construct a platform designed to be as agile and forward-thinking because the groups it empowers, breaking free from outdated fashions to ship an answer that’s really progressive and impactful.

What particular gaps within the IT Service Administration (ITSM) trade did you establish that Siit goals to handle?

Conventional service desks usually fall brief, burdened by disjointed instruments and overly difficult processes. The acquainted query, “Did you create a ticket?” epitomizes the frustration many face. At Siit, we got down to change that. Our platform delivers a streamlined, conversational expertise that integrates effortlessly with instruments like Slack and Microsoft Groups, assembly customers the place they already work. Our mission is straightforward: to make inner operations easy for everybody—from IT groups to end-users—eliminating friction and bringing effectivity to the forefront.

How does Siit’s conversational and AI-driven strategy redefine the normal service desk expertise for workers and assist groups?

At Siit, we’re combining AI with the communication instruments inner groups already depend on, like Slack and Microsoft Groups, to create a seamless, environment friendly expertise. Our AI transforms fragmented requests into clear, actionable workflows, eliminating the necessity to chase standing updates or juggle a number of programs. By automating routine duties and offering actionable insights for steady enchancment, we guarantee smoother operations and happier staff who really feel supported each step of the best way.

Are you able to clarify the position of the multi-agent AI system in Siit and the way it improves effectivity and accuracy in resolving worker requests?

On the core of Siit is our multi-agent AI system—your on-demand specialist for smarter assist. Not like conventional programs that require handbook enter for each ticket, our AI processes requests intelligently, studying from previous interactions to ship personalised, correct responses. This ensures staff get the assistance they want rapidly, whereas human agent assets are freed as much as concentrate on extra complicated challenges. It’s about constructing a service desk that’s not solely environment friendly however repeatedly learns and adapts to raised serve your workforce.

How does Siit’s AI use worker behavioral knowledge and firm programs to supply tailor-made options?

Siit’s AI is extra than simply an assistant—it’s a real collaborator. By pulling knowledge from a number of sources, it builds an entire image of every request. Seamless integration with key programs like HR platforms, gadget administration, identification entry administration, and your information base offers our AI the context it must ship exact insights. This interconnected strategy permits a service desk with a holistic view, accelerating decision occasions and lightening the workload for human brokers. The outcome? Quicker, extra environment friendly service administration that retains your workforce transferring ahead.

What mechanisms are in place to make sure Siit’s AI repeatedly learns and adapts to organizational wants?

Siit’s AI is constructed to repeatedly study and modify to fulfill your group’s wants. The platform has built-in analytics that monitor how nicely the service desk is performing and the way staff are interacting with it. These analytics present real-time insights that assist the AI acknowledge patterns and establish areas for enchancment. This setup ensures that Siit’s AI evolves alongside your enterprise, making processes extra environment friendly and preserving staff glad with quicker, extra correct assist.

What are the important thing options that make Siit significantly interesting to IT directors and inner operations groups?

Siit was designed to sort out the distinctive challenges of IT groups however rapidly advanced to assist departments throughout the group. Constructed to empower inner operations groups, it delivers the specialised instruments they want for seamless collaboration and a tailor-made, user-friendly service desk expertise. Past IT, Siit has been quickly embraced by HR, Finance, Authorized, and different departments, drawn to its highly effective AI, seamless integrations, and superior position administration capabilities. It’s a platform that adapts to the wants of operations groups, driving effectivity and alignment throughout the board.

What units Siit other than conventional ITSM options like Jira or Zendesk, significantly in addressing the disconnect between service desks and worker wants?

Siit is purpose-built to supply a seamless, future-ready resolution, in distinction to legacy suppliers that rely on costly add-ons to remain related. Competing head-to-head with trade leaders like Jira Service Administration and Zendesk, Siit permits organizations to simplify operations with out the complexity or hidden bills, whereas providing highly effective capabilities at a fraction of the associated fee.

How does the current $5M seed spherical influence your plans for Siit’s go-to-market technique and future growth?

This current funding is a key milestone in our development journey. It permits us to reinforce Siit’s AI capabilities and increase our footprint within the ITSM house. With this funding, Siit is well-positioned to speed up development and ship much more worth to our clients.

What are the following main milestones for Siit, and the way do you intend to attain them?

We’re enthusiastic about what’s forward. A key focus for us now could be scaling our expertise and increasing our buyer base globally. Our prime precedence is investing in distinctive expertise, guaranteeing we proceed to innovate and meet the ever-evolving wants of our clients.

Thanks for the good interview, readers who want to study extra ought to go to Siit

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